Once again, it seems like the Baby Boomers have taken the choice away from younger generations and have chosen for the UK to leave the European Union. Brexit has affected many, millennials are too distraught everywhere to even make avocados on toast…or that’s what the posts across social media are portraying.

What does Brexit mean for its Emerald Isle neighbour? Although the topic of the year so far has been Brexit, the outcome is still very unclear, and no one is quite sure how it will turn out. How will it impact on us millennials and the way we do business? A lot of unanswered questions, puzzled faces and fear of what might happen fuels the media.

I think it’s safe to presume that millennials are wondering more than ever what will happen and how it will affect them. The news is startling for many reasons, the main one being that you would think that the pro-Brexit voters would be the millennial looking to leave the EU rather than older generations. Maybe they see something we cannot? Millennials past ‘revolutions’ of rebelling against how things are done were not passed on in this occasion.

The day before the vote the sterling was ‘normal’. As we all know, the day after the UK voted to leave the EU, the sterling plunged and dropped to the lowest it had been in a while. This was a welcomed outcome for any of us who needed to invest in some stealing for our travels.  However, in the long term for business, exports and imports, this was a worrying plunge for experts. Even now when the markets have eased up a little and things are levelling, today XE.com show 1 EUR = 0.876 GBP.

In the digital realm, it looks like nothing has changed. You can still get the same exact products delivered or sent but what impact will Brexit have on millennials monthly Missguided or MyProtein orders? Will the likes or parcel motel or any service that uses the UK as a hub to ship to Ireland suffer if they close the border for Ireland to the UK? BYE BYE Sephora shopping and HELLO higher import charges and a plea to the mothership that is Sephora to open there international shipping to Ireland in exchange for endless shopping lists!

I wonder how and if amazon.co.uk will manage with the tougher export and import charges. Let’s be realistic we all use Amazon and we love its one or two-day delivery time. Which if Brexit puts up walls against the world how will the big giants manage to break them down to allow companies that rely on shipping products with ease. Only time will tell if these issues will affect the e-commerce world of commercialism.

Don’t even get me started on Brexit’s impact on our favourite snack food size issues currently faced by biscuit and chocolate lovers everywhere. We have all noticed how there have been little changes, or at least the media has picked up on it! It has even had an impact on the advertising industry, the Cadbury chocolate ads in the UK, Northern Ireland and ROI have slightly changed. Our beloved chocolate digestives have been reduced not just in size but also in packaging. Need I go on!

It’s these little changes that have started to appear giving millennials a slight fear and touch of first world problems, of what is yet to come and with the clock ticking ever closer to the UK’s exit there is only a matter of time before it’s not a snack issue but a border checkpoint or worse a visa needed. Let’s all hope that there will be a special pass for us by Brexit.

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